Apple’s shift to a 5G wireless-enabled iPhones has left tech-savvy clients and fans thrilled for years now. And as the company is on its way to release the much-anticipated feature, AT&T Communications chief executive Jeff McElfresh cautioned that people should buckle down with the hysteria.
“I’ve always tried to soften folks’ expectations around 5G. I do believe that you will see many of the iPhone subscribers move to upgrade to the device, but I wouldn’t forecast that it’s going to be a massive event… I do believe that you will see many of the iPhone subscribers move to upgrade to the device. But I wouldn’t forecast that it’s going to be a massive event.”
AT&T CEO Jeff McElfresh
McElfresh also thinks that “customers, based on the pressures of the economy that we’re all facing today, will make a calculated decision as to what they want to do. And we’re going to be there to offer them any device that Apple launches here shortly.”
Familiar with public knowledge, Apple is expected to release four iPhones before the end of the year. The highly anticipated unveiling will include a 5.4-inch model, a 6.7-inch model, and a pair of 6.1-inch models. The devices are set to carry an OLED display and 5G support.
While 5G network has been labeled the Internet of tomorrow, owing to its connectivity to autonomous vehicles and smart appliances, reports said that initial reception could be muted since groundbreaking apps will be focused initially to end consumers rather than businesses. The 5G network was officially launched by AT&T in the country last July.
“I also don’t think it’s going to be a non-event. I think customers, based on the pressures of the economy that we’re all facing today, will make a calculated decision as to what they want to do.”
CEO Jeff McElfresh
AT&T plans to upgrade its spending on fiber rollouts for years to come. The giant network executive also said that wireless technology would trail fiber-to-the-home as the primary choice for consumers that aim to get the fastest speeds.
“If you are in a home or an environment where you’ve got multiple sessions alive in the home, and they’re taxing in terms of bandwidth, you get down to physics. I mean, all cell sites, no matter if they’re 5G or 4G, whether they’re tall or small, all require a lot of fiber because you’ve got to connect that spectrum and those radios back to the network. And so our investment thesis around fiber and 5G go hand-in-hand.”
Jeff McElfresh
AT&T CEO Jeff McElfresh warned Apple gadget aficionados to temper their excitement over the scheduled release of the 5G network in iPhones. Apple is set to unveil four iPhones later this year. The said devices will feature an OLED display technology and 5G support.