How a 50-year-old US Immigrant Is Helping American Small Businesses 1 Story at a time
For small or local businesses, having a unique identity can separate them from the mediocre and allow them to grow to their full potential. What better branding than having your own Story, which attracts more people and therefore, greater reach and more sales?
When it comes to Stories, there’s no one better at it than Qamar Zaman. The 50-year-old immigrant has made a name for himself in the realm of marketing, SEO and entrepreneurship by starting with the KISS concept. Small businesses are starting to realize the power of having a Story they can share with their audiences, which can help them compete and thrive against larger organizations. See how Qamar Zaman does it.
Qamar’s success is built from the ground up. The 50-yr old entrepreneur has endured hardships and a near death experience before coming up to his potential. Qamar worked menial jobs in order to afford a small office space with no windows.
His first venture into the online foray was a basic, no-frills WordPress site with no themes or designs. Qamar read all he could about SEO and becoming visible to the internet, then started selling Stories at various price points. The entrepreneur thought about adding various Stories that were priced differently- one at $10, another at $19 and finally, one at $2,000.
Qamar worked hard in his online venture of selling Stories. He realized that most of his clients purchased the Story that was priced at $19, while the $2,000 had no takers. During this time, his business took off and Qamar was getting more and more requests for his $19 Story.
The $19 Story was titled KISS, or Keep It Super Simple – Search Engine. The marketing tactic and SEO worked for most of his clients, and the Story began building steam. Word of mouth grew, and suddenly Qamar found himself with a business platform that was quickly becoming profitable. In the span of 5 years, the entrepreneur was able to sell over 4019 stories at $19 each!
The Story System
The Story became a best-seller for start-ups and local businesses as it allowed them to compete in the SEO landscape and bring more customers. During this time, Qamar kept the KISS principle and its reputation grew. Some started their own Stories and tried to emulate Qamar’s formula, but the results didn’t go as planned. The marketing strategy lacked the 50-yr old’s experience, and thus they looked to hire Qamar to do the Story for them.
At this point, the Story grew to $40. Qamar knew how to craft the brand Story, complete with visuals, and content that the reader, audience, and customers really cared about that. It became a predictable growth system that brought Qaman a huge amount of work. Soon, more and more people realized the potential marketing and engagement power of Qamar’s stories and sought the businessman’s services in exchange for bigger sums.
Qamar Zaman became renowned for his ability to craft a timely Story that garnered brand attention. Small businesses and entrepreneurs alike looked to Qamar to do the content for them in exchange for money. Bigger projects soon came and brought bigger sums. The 50-year old started earning 6 figures per project. All in all, Qamar brought about approximately 28,000 Stories for clients, small businesses and local brands.
These stories have achieved over 1 Billion in Revenue for his clients across various verticals such as law, medicine, and health, e-commerce, and technology.
The secret to building up the Story? Qamar attributes the success to trust factor and working hard to achieve your goals. Qamar recommends doing everything you can to start your business and keeping everything simple at first. The focus should be to produce content and read books or articles on how you can further your successes. The more you put your efforts into creating a sustainable growth system the more likely you’ll start earning and living the life you want.
Small businesses can learn a lot by emulating Qamar Zaman’s Story platform, but in the end, it’s all about hard work, effort and open-mindedness of continuous learning and skill application. Storytelling and applying intent based SEO is the now and future of all online businesses, whether multinational or local, so it makes total sense to invest in one that stands the test of time. Entrepreneurs must start building up their presence using unique marketing platforms in order to stand out. Focus, and soon you’ll have the same level of success as Qamar enjoys today.