E-commerce and social media are some of the biggest markets in the world right now. You would have to be blind not to see how big these two things are becoming. And while many try to dive headfirst and enjoy these rising trends, few actually succeed in making it big. Why? Is it a lack of direction? An inability to understand the market. Both, perhaps?
Whichever the answer to that may be, one thing is certain – it makes us appreciate those who do succeed even more. Take, for example, Aidan Ranzieri. At only fifteen years old, this Illinois native is one of the most impressive people in social media. Interestingly enough, he first began his ventures in the digital world by launching an ecommerce drop-shipping website when he was just 13 years old. While the website itself is long gone, it showed Ranzieri that this is a field he thoroughly enjoys. It gave him an appetite for business, which helped him head into his next businesses, the fitness brand Achedaway, and the social media company Next Level Growth Agency.
Having enjoyed his own immense fame on TikTok, Aidan Ranzieri is using his own learnings in this field to help kickstart careers and launch other creatives on their merry way.
“Social media is incredibly important. Social Media is a massive platform, where businesses and personal brands can network, find clients and increase their exposure. In 2021, revenue generated by social media is set to exceed 50 billion dollars. Accounting for a big percent of Commerce in the United States. It also gives you a platform to reach out to followers and fans of your work and give knowledge to people starting businesses. 52 percent of social media marketers believe social media positively influences their company’s revenue and sales.”
Of course, we wholeheartedly agree with this statement of Ranzieri’s, but we can’t help but be in awe that one so young could speak so well and so cleverly on such a complex topic. Taking a cue from his other businesses, Ranzieri rapidly realized that while he was good at many things, his key skill lay in social media marketing and growth. So, he applied himself to that with the same dedication he’d previously given to his athletic ventures.
“When social media first started dominating e-commerce, that is when I took a step back and started looking into social media marketing. I became very well at growing my business with social media and knew how valuable it was to my business.”
From a very early stage in his career, Ranzieri knew what he was headed for clearly, learning along the way every principle he now successfully applies in order to grow his clients’ businesses.
“There are many people out there that are using people in need of social media credibility and just taking their money. I don’t believe it’s right, to take money unless you’re providing real value. What it’s like not to have a lot of knowledge and money to spend on social media growth, so I’m all about helping people and providing real value, not just using them for my personal gain.”