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When it comes to growing your business, there are a million different ways to do it. From Facebook ads, to traditional marketing, to social media campaigns and everything in between. But how do you attract people to your message and your business without seeming shady and overly promotional?
Let’s get one thing straight, there’s no growth in your comfort zone. If you’re comfortable with social media campaigns and that’s all you’re doing to grow your business, is your business really growing? It’s definitely scary moving from your space of comfort out into the great unknown to grow your business. But clarity comes with action, and fear and discomfort will never go away. Once you hit a goal, start planning a new one! Even if the feat of not being able to achieve that goal creeps in, keep pushing and keep moving forward.
Why planning is key
While growing your business and making money is all great and good, moving out of your comfort zone and taking action is truly where to start in making those plans. When you’re starting your business, it takes planning and research, and most of all execution. You can make all of the best plans in the world, but if there is no execution on those plans your business will ultimately fail.
Even if you are still in the planning and research stage of your business try to move one step towards execution each day. Actively realize your dreams. Some ways to move toward execution are reaching out to a potential client, creating a sales page, posting on social media, or whatever fits your business.